Google Chrome promises to remove 3rd party cookies using Federated Learning of Cohorts, which is demoed by Sagar Mandal to show impact on user privacy and digital advertising technologies
How to Talk to your Enterprise Data? Say Hello Snowflake !
For the last couple of weeks I had been working on building an enhanced digital strategy for a leading Australian enterprise. We were looking at…
Meet Potential Future of Third Party Cookies – Google Federated Learning of Cohorts API
Web advertising is a quintessential part of the internet ecosystem as it helps fund new content ideas and bring product/services closer to the target audience.…
How to Optimize Subscription Offers with Adobe Campaign ,Databricks & Snowflake ?
Note : This a personal conceptual framework with no relation to existing subscription businesses or organizations. This blogpost aims to solve a business problem with…
How Digital Leaders Continue Digital Transformation?
Learnings from Digital Leaders at Nike, Walmart, Lenovo, Chipotle, Disney, Starbucks and Fortune 100 enterprises on how to continue digital transformation
How to Deliver Campaigns based on Customer’s Weather using Snowflake & Adobe Campaign ?
Note : This a personal conceptual framework with no relation to existing subscription businesses or organizations. This blogpost aims to solve a business problem with…
How to Find Apartments with Snowflake , Azure & Google Maps
Note : This is my first attempt at creating architectures with GIFs. Please bear with the page to load and share your thoughts in the…
Optimizely Data Platform, Livestream Google Ads, Easy of Data in Adobe Analytics with Export & Import Google Tag Manager
Hello World! Cutting through the clutter here are the most important updates from the world of marketing technology. Acquisition Google Ads for LiveStream As normality…
How to Implement CDP Customer Data Platform
Yesterday I got my new headphones delivered! The old ones were heavy and with multiple hours of Zoom calls I was looking for something comfortable…
IDFA Less Game, AEM Compute AI Services, Tableau CLI
Hello World Cutting through the clutter, here are the most important updates from the world of marketing technology. Acquisition We’re in IDFA-Less Game Now Starting…